More than 100 individual and teams of amateur and professional artists transformed Naples Fifth Avenue into a half-mile long canvas yesterday, and thousands of curious art enthusiasts took to the streets to "walk the chalk" and appreciate their colorful street art. It was all part of Chalk Art 2013, the Naples-Pelican Bay Rotary Club's annual street painting extravaganza benefitting the Pelican Bay Rotary Scholarship Fund for local students.
The process was simple. Local businesses participated by purchasing a stretch of street outside their establishment. A 6-foot canvas cost $200, a 9-foot chunk of pavement cost $300, and a 12-foot square commanded a $500 donation. Then the businesses either arranged for an artist or team of artists to converted their section of asphalt into a curbside masterpiece, or they asked the Rotary Club to hook them up with an at-large artist or artist team.
While the event was free and open to the public, fans had to pay to vote for the favs. All the proceeds are used to fund Naples Pelican Bay Rotary Club's charitable programs, which include college scholarships for needy local seniors, Quest for Kids scholarships, feeding the hungry with Kids- Against-Hunger, donations to local charities ranging from St. Mathews House to the Boy Scouts to the Immokalee Friendship House and many other local worthwhile charities.
The Naples-Pelican Bay Rotary Club was organized May 7, 1981 and chartered on June 11, 1981. The Rotary's object and mission is to encourage and foster the idea of service as the basis of worthy enterprise. The organization provides nearly $13,000 in local high school scholarships and $22,250 to the Quest for Kids Program each year.