If you've ever gazed longingly at a sophisticated frock of Mrs. Obama's and wished that it could be yours, the time may have finally come. Jason Wu and Nordstrom are pairing up to bring you Miss Wu, a lower-priced diffusion line from the high-end it-list designer, in January 2013. Now, this isn't Jason-Wu-for-Target lower-priced--those pieces retailed for more like $30 to $40. These pieces will start at $195 for a sleeveless silk blouse and up to $795 for a leather jacket, according to WWD and Glamour. But compare that to upwards of $1700 for Jason Wu's current high-end collection, and it sounds like a pretty good deal.
Items in the Miss Wu collection will have a younger feel than his RTW looks, with fun prints and bright colors that are all about the designer's personality. The 40 pieces in the collection are likely to appeal to a young professional that needs work-appropriate clothes without looking too stuffy or traditional--something that can transition well into happy hour. Think trends like flowing blouses, A-line shift dresses and structured handbags.
The Miss Wu collection is a sharp contrast with Nordstrom's announcement of a partnership with the British fast-fashion giant, Topshop, which will bring lower-priced and trendier items into the department store chain. Miss Wu is a higher priced collection aimed at a more sophisticated customer. But since the point of a department store is being able to find a little something for every need for everyone, both collections should do well.