Due to rapid advance-ticket sales, Paramount Pictures has announced plans to open the highly-anticipated film "Super 8" one day early in selected theaters across the country.
The promotion, which is being promoted on Twitter using the hashtag #super8secret, means that 300 theaters across the country (including 239 IMAX theaters) will have advanced screenings of the film on tomorrow, June 9. As noted in the Press Release:
To promote the sneak previews, the companies have designated the hashtag #Super8Secret, which Paramount has also sponsored as a Promoted Trend, allowing Twitter’s global user base a direct link to buy tickets to the advanced previews. At select, participating theatres in the United States, Super 8 Sneak Preview moviegoers will be treated to a free popcorn (with a concession purchase) at each sneak preview show. Hosting movie sneak previews marks a first for Twitter. This promotion continues a key partnership between Paramount and Twitter on SUPER 8.
Super 8 tells the story of a group of friends who - after witnessing a tragic train crash - begin to witness inexplicable happenings and weird events in their town as they try to uncover what really happened. The film is a joint effort by J.J. Abrams and Steven Spielburg, and stars Elle Fanning, Amanda Michalka, and Kyle Chandler.
Fans can go to www.Twitter.com/Super8Movie and use the hashtag #Super8Secret to share information about the movie with friends. Ticket information and local showtimes can be found at the website: www.Super8-Movie.com/Sneak .
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