Skip to main content
  1. News
  2. Business & Finance
  3. Marketing & PR

The Power of Visual Storytelling

See also

Video, infographics, photos, illustrations – people gobble up and share this visual content via numerous digital channels, giving organizations new ways to connect and engage with audiences around their brands. All types of organizations, whether small, large, B2B, B2C, non-profit and across all industries, can tap into the power of visuals to quickly and easily convey a story or use them to play an integral role in a larger campaign.

The Publicity Club of New England (Pub Club) is hosting a great panel next week on this very topic. The discussion will focus on how visual storytelling elements can effectively be incorporated into your client’s or organization’s overall PR and social media programs, including: examples of visual content that works, goals around visual content and identifying/creating those opportunities for your organization, and how to distribute the content for the greatest reach to your audience.

The Details

Moderator:

  • Sam Whitmore, Founder and Editor of Sam Whitmore’s Media Survey, @SamWhitmore

Panelists:

  • Elise Ouellette, VP and Managing Director of Studio-C at Matter Communications, @EliseD
  • Jeremy Warnick, Corporate Communications Manager, LoJack Corporation, @JayWarnick
  • Kate Willett, Founder and VP Business Development for Viral Gains, @KateJWillett

When:

Tuesday, January 28, 2014

  • 6:00 p.m. – Dinner and networking
  • 6:30 p.m. – Program

Where:

Matter Communications’ Boston Office

281 Summer Street

Boston, MA

Advertisement

News

  • Gaza school shelled
    Israeli airstrikes topple a school in Gaza suspected of housing rockets; dozens killed
    Video
    Video
  • Ebola outbreak
    An American with Ebola virus died shortly after boarding three planes
    World News
  • Why dogs smell butts
    Researchers figure out why dogs like to smell each other's butts
    Pets
  • Time to stop tanning
    The surgeon general advises us not to tan as melanoma cases are on the rise
    Health News
  • Zimmerman lands dream job
    George Zimmerman lands his dream job as a security guard at a gun/motorcycle shop
    Headlines
  • 10 smartest states
    Here are the 10 most educated states in the U.S., did yours make the cut?
    US News