For generations, Johnson’s brand has provided moms with carefully designed baby products that are clinically proven to be mild and gentle. As part of Johnson’s commitment to continuously provide high quality products to all moms, the brand has recently reformulated the Johnson’s Natural line of products for babies as another great way for moms to show their love. This line of baby products combines plant and fruit-derived ingredients and over 100 years of baby care experience. The products are designed to be gentle enough, even for newborns. They are paraben-free, dye-free, phthalate-free and dermatologist tested. They also do not contain any essential oils and are allergy- tested.
Johnson’s Natural product line is formulated with a unique combination of at least 97 per cent naturally-derived ingredients, the No More Tears formula and proprietary AllerFree, natural fragrance consisting of a clean, natural scent rooted in naturally-sourced ingredients. Johnson’s Natural products that carry the AllerFree trademark do not contain any fragrance ingredient at a level associated with dermal allergies. The Johnson’s Natural product line has also received a Best for Baby Naturals designation, the brand’s most rigorous natural baby care standard for safety and product mildness.
Natural oils gently cleanse and hydrate, while helping to nourish baby’s skin. The core product line consists of three products: Johnson’s Natural Head-to-Toe baby wash, Johnson’s Natural baby shampoo and Johnson’s Natural baby lotion. Each of these products can be purchased for the price of $4.96 to $6.99 and they are available in food, drug and mass-market chain stores across Toronto and Canada.