This past Monday, The Woolmark Company along with Harper’s BAZAAR held an intimate cocktail party at the Hearst Tower to celebrate The International Woolmark Prize 2014/15 U.S.A Regional Nominees. The International Woolmark Prize celebrates and supports new talents in the design world, and tasks them to design clothing with merino wool, an effort that aims to increase the profitability and sustainability of the Australian wool industry. For the womenswear category, nominees included Jonathan Simkhai, M.PATMOS, Nonoo, Rosie Assoulin, and Whit. Nominees for the menswear category included A.A. Antonio Azzuolo, Mark McNairy New Amsterdam, OVADIA & SONS, PUBLIC SCHOOL, Timo Weiland, and Todd Synder. Glenda Bailey, Laura Brown, and Michelle Lee served as the hosts for the evening. Guests enjoyed Prosecco and small bites such as mozzarella on toast and stuffed mushrooms, as they took in breathtaking views of the city from the top of the Hearst Tower.
The International Woolmark Prize is also recognized in 4 other regions in the world: Asia, Australia, Europe, and India & Middle East. Each regional finalist receives an AUD$50,000 cash sponsorship and the chance to compete in the International Woolmark Prize final competition. The two winners will be given an AUD$100,000 sponsorship, with their winning Merino wool capsule collection carried at more than a dozen of the world’s most high-end fashion retailers. The winners will be announced on July 14. What an impressive competition!