What kind of stake should society give this new video game culture that has
seemed to rise up with the introduction of the Xbox, Playstation, and Nintendo Wii, as
well as the countless multi-billion dollar game franchises like “Guitar Hero”? Since the 1980’s, the video game world has been coming out with games based off of blockbuster movies, but only recently have so many movie icons turned their attention to the world of video games. In the last 5 years directors, actors, producers, and even writers have taken a drink of the inviting video game cool aid.
In Los Angeles the seriousness of the video game industry is finally, at long last, getting its place in the mainstream culture. Schools all over LA have begun introducing video game design programs to invite students to study from all over; and not just in specialized trade schools like LA Film School, but in Universities such as UC Irvine. The kind of money that is being made from the sale of video games may explain the widespread interest to incorporate this culture into the mainstream as quickly as possible. In 2008, Treyarch’s Call of Duty: World at War sold roughly 600 million dollars worth of games. This popular first person historical war shooter is just a small example of the kind of money these video games can command. All over the world video games are still seen as purely entertainment for kids, but in Los Angeles people can all agree that these games are not just for kids anymore.