The Burpee Company: The livestock catalog that's gone to seed


First Burpee catalog in1886 - Used with permission by www.burpee.com

 

The Burpee Company is the oldest seed company in the world, and it’s located right here in Bucks County.  This year, Burpee is the proud sponsor of the Gardener's Studio and Lectures & Demonstrations at the 2010 Philadelphia International Flower Show
 
Burpee Seed Company was founded in Philadelphia in 1876 by 18-year old W. Atlee Burpee who had a love for plants and animals. Although his father expected him to become a doctor, his mother saw his gift and lent him $1000 of “seed money” to start his own business. His hobby was breeding plants and poultry, which expanded to breeding livestock, dogs, and more plants. He established his own poultry and livestock mail order company and the legacy of W.Atlee Burpee began to grow.
 

The well known W. Atlee Burpee began to receive complaints about the fussy eating habits of the Chester County White Hog that was developed for Burpee in Chester County. It was then Burpee realized that shipping feed and seed was a lot easier than shipping animals; so by 1880, the W. Atlee Burpee Company was supplying the Northeast and the Plains states with seed and livestock. Later, in 1888, Burpee bought a farm near Doylestown, Pennsylvania, called Fordhook, which would become the world-famous plant development facility that we order from today.  Within 25 years Burpee had developed the largest, most progressive seed company in America.  It was in 1915, when his company began sending out a million catalogs out a year, that W. Atlee Burpee died  


Back cover of 1886 catalog -Used with permission by www.burpee.com

Once Burpee died, his 22 year old son David Burpee became head of the firm. David began focusing on hybrids and knew that crossing two strains of the same or different species could create something new, which brought about The Big Boy Tomato, the Early Hybrid Crenshaw Melon, and the Red and Gold Marigold, just to name a few. What’s even more interesting is that David Burpee began breeding experiments that used a small amount of natural substance from the crocus to shock chromosomes of flowers, which created new forms of the flower.  The crocus also helped to transform the common wild black-eyed Susan into a magnificent garden flower called the Gloriosa Daisy, as well as, the Ruffled Jumbo Scarlet Zinnia that blooms up to seven inches across! 

David Burpee also developed the white variety Snowbird marigolds, as well as, the Silver Medal Hybrid Multiflora Petunia (1949), Yellow Climax Hybrid Marigold (1958), Double Supreme Hybrid Snapdragon (1960), Firecracker Zenith Hybrid Zinnia (1963), Topper Hybrid Snapdragon (1964), Yellow Nugget Hybrid Marigold (1966), First Lady Hybrid Marigold (1968), Wedding Bells Hybrid Snapdragon (1973), Red Nugget Hybrid Marigold (1976) and so many more. It has been said that Burpee was the pioneer who made the zinnia, marigold, and nasturtium so popular today.

 


2008 Burpee catalog - Used with permission by www.burpee.com

 

Burpee is still a family seed company, still in the Philadelphia area, and today is owned and operated by George Ball, Jr.  Burpee seed is now a household name with a slogan they’ve used for over 100 years; and still use today: “Burpee’s Seeds Grow.” The legacy of the the Burpee family, W. Atlee Burpee, and the Burpee Seed Company are an entire history lesson in itself.  They are family dynasty that began developing, sprouting, and growing seeds over a century ago, and they are still blooming and flourishing today.
 
The slogan, “Burpee’s Seeds Grow,” has been their motto and promise for over a century. Today, with the Burpee guarantee, their extensive variety of seeds, and their user-friendly website catalog, this is one stop shopping for the 20th century gardener
 
 
 
 
 
 
CLICK HERE FOR MORE ON BURPEE:  THE BURPEE CATALOG - COLOR YOUR WORLD!
 
 
 

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, Philadelphia Gardening Examiner

Joanne is a gardener by trade for 23 years. She's won Blue and Red Ribbon Awards in gardening competitions held by Philadelphia's Horticulture Society, has judged their City Gardens Contest, and also taught at the Philadelphia Flower Show. She is the author of "A Down to Earth Bible Study." www...

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