With Super Bowl XLVII this Sunday we bring the close to another NFL season. We also see the end of all the hype and all the buzz that this event brings with it. For some will it be Baltimore or San Fransisco? For many more is it pizza or wings? Yes both sports fans and food fans alike converge to make this day a huge day. Only Thanksgiving accounts for more food eaten by Americans on any one day. There will be over 120 million chicken wings devoured (yes, 60 million chickens will now have to walk!). Plus tons of pizza, chips, salsa, and over 50 million cases of beer consumed.
The Super Bowl has become the biggest non-official holiday our country has ever celebrated. We may one day see the Monday-following-Super-Bowl-Sunday be part of a winter holiday, perhaps shared with Abe and George, but that's for another article. Advertisers know this as well with 30-second TV spots costing upwards of 3.8 million dollars each. Ms Brown and Red are counting on big returns!!
Before the game is over the sense of let down will start to hit many of us. The realization that Monday is the next day and with it: work (and then the rest of the winter!). But for this weekend, right up to the kickoff, the build up is intoxicating, almost transending the sport itself. The guacamole dip, the chili, and the 6 foot hero will be center stage along with the TV. But the laughs, the love, and the time spent with friends and family are what make the day so special and what will be most treasured. After all, those are the best kind of holidays! Enjoy !!