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Taking Cues From Mythical Beauty, Birchbox Launches Modern Mermaid Box

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Birchbox, a leading beauty e-commerce retailer changing the way men and women shop for beauty and grooming online, launched a summer-themed limited edition box—Limited Edition: Modern Mermaid.

Modern Mermaid is stocked with products inspired by the beauty of these mythical creatures from folklore. From salt spray to waterproof liner, this collection features everything you need to channel your inner sea goddess—guaranteed to make your summer routine more effortless, spirited, and fun.

Modern Mermaid is available exclusively on for $44.00, and includes the

  • RUFFIAN Endless Summer Collection
  • Vasanti Kajal Eye Pencil
  • Anastasia Beverly Hills Mascara Topcoat
  • Coola SPF Lip Lux
  • Captain Blankenship Mermaid Sea Salt Spray
  • Atelier Cedrat Enivrant
  • Stephanie Johnson Mermaid Mirror

Link for purchase:



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