On Feb. 2, just moments after the Seattle Seahawks won Super Bowl XLVIII, beating the Denver Broncos in a 43-8 blowout, linebacker and MVP player Malcolm Smith added a little pixie dust to the confetti that filled the stadium. Smith looked into the camera and said, “I’m going to Disney World!”
On Monday, Smith will appear in Magic Kingdom Park, part of Walt Disney World Resort, where he is scheduled for a welcome parade down Main Street, U.S.A., where he will be accompanied by Disney characters and welcomed by Disney guests and Seahawks fans. That parade is tentatively slated to start at approximately 2 p.m. local time, but the parade's step-off time may shift depending on Smith's arrival.
Smith was named the Most Valuable Player for the NFL championship game, with one standout moment being his interception of a throw by Denver quarterback Peyton Manning that resulted in a 69-yard touchdown run. The Seahawks’ victory was the first win in two Super Bowl appearances, with the team bringing the Lombardi Trophy home to the proud 12th MAN.
Smith’s participation in the series of iconic Super Bowl victory celebrations added to the magic of the evening. Smith’s “I’m going to Disney World” speech is part of one of TV’s most recognizable Super Bowl commercials, and his response was captured on camera shortly after the game ended.
Smith became the first defensive player ever to star in one of the iconic Disney commercials. It was the 47th in a series of “I’m going to Disney World” commercials that started in 1987 with New York Giants quarterback Phil Sims and have included athletes across several spots as well as Miss America and “American Idol” winners.
This year’s “I’m going to Disney World” ad also features the voice of “Frozen” star Idina Menzel,” who sings the traditional “When You Wish Upon a Star.” Menzel becomes the first contemporary artist to perform the song in the Disney Parks Super Bowl commercial.
This year’s Disney commercial, via Stitch Kingdom, will air on multiple networks, including ABC’s “Good Morning America” and on ESPN’s “SportsCenter.”