Israeli model Bar Rafaeli locked lips with a Hollywood background actor Jesse Heiman for the Go Daddy “Perfect Match” ad, which was set to air during Super Bowl XLVII.
A report on Feb. 4, 2013 stated that Rafaeli, who was the cover model of the 2009 Sports Illustrated Swimsuit Issue, had spent over eight seconds smooching with Jesse Heiman.
According to reports, it took 65 takes to shoot the smooching scene of Rafaeli with Heiman, who is known for his appearances in over 140 movies and television shows in the past.
The smooch is reportedly an extremely close up shot with smacking sounds and Rafaeli stated in an interview that Heiman is "a very good kisser".
For Go Daddy, which is an Internet domain registration and web hoisting company, “Perfect Match” can said to be relatively tame material as the company has done many memorable ads about several tacky and cheesy topics.
Rafaeli, who is currently single, has earlier dated actor Leonardo DiCaprio for quite some time.