If you've ever bought a ticket to a concert, play, or sporting event, the name StubHub is most likely synonymous to you with good times. StubHub, the world’s largest ticket marketplace, enables fans to buy and sell tickets to tens of thousands of varied events, and this past week, StubHub has announced the launch of Rising Stars, a philanthropic program to honor exceptional grassroots, nonprofit programs that work to help improve opportunities for at-risk youth through sports and the arts.
And the inaugural Rising Star award in the form of a $50,000 grant was awarded to NOLA's own, The Roots of Music Foundation, whose mission is to support, teach, and protect at-risk youth through music education and academic support while concurrently preserving New Orleans’ musical heritage. The Roots of Music will receive up to $100,000 in funding this year from StubHub and its Foundation.
“Imagine if the next LeBron, Michael Oher or Beyoncé never had the opportunity to pick up a basketball, football or instrument as a child. Yet vital community music, theater and sports programs for youth are falling on the chopping block today. That is why Rising Stars will focus StubHub’s philanthropy where we see the greatest need: under-served, at-risk youth and locally rooted, grassroots nonprofits,” said StubHub CEO, Chris Tsakalakis.
In addition to the grant, StubHub - in conjunction with the cast and crew members of HBO's Treme - has also created a documentary short entitled “The Roots of Music.” And they've committed to donate up to an additional $50,000 to The Roots of Music if the film reaches 50,000 views by Super Bowl Sunday. Click here to watch it now.
The funding support granted to The Roots of Music from the StubHub Foundation is the largest single donation in the organization’s history.
“We are extremely honored and appreciative to be selected as a StubHub Rising Star,” said Allison Reinhardt, co-founder of The Roots of Music Foundation. “StubHub and its Foundation’s support will literally help us keep our doors open, offering academic mentoring and musical education to 140 kids – keeping them safe and off the streets while fostering the future musical talent of New Orleans.”