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Stoli’s lemonade truck stopped at Sacramento


Really? What’s the likelihood that a national beverage campaign covering only 12 cities would include Sacramento? We should agree that the chances are quite slim. How could Sacramento compete with the state’s “A-List” cities like San Francisco, Los Angeles, and San Diego where renowned mixologists rock their magic day and night at every corner of the city? We take our hats off to Stolichnaya for choosing Sacramento.

Well, they came and gone. Last week, during the Stoli’s “100 Days to Squeeze” campaign, the Stoli Lemonade Bus made several stops throughout Sacramento giving out lemonades, Stoli swag, and fun prizes. If you missed the bus, it’s not coming back for you. However, that you missed the bus does not mean you missed the drink. As part of the campaign, spirit retailers in these cities, Sacramento included, are selling the Stoli Lemonade packs, (suggested retail: $22.99 each), which come with a 750ml bottle of Stoli Vodka, glass mason jar and handheld lemon juicer to make it easy for you to serve your own cocktails at parties, end of summer BBQs (hello, Labor Day is here), and whatever occasions you determine as appropriate. Here is a basic Stoli Lemonade recipe which made it to Chef Ramsey’s recipe website. Below is another tested one, created by David Brogan: (Don’t know about him? You did not drink enough.)

Watermelon-Basil Lemonade

2 parts Stoli Premium Vodka

½ cup fresh watermelon juice

2 basil leaves (torn into little pieces)

2 parts lemonade Splash of soda

Muddle basil leaves (with fresh watermelon if on hand). Add remaining ingredients except soda. Shake and strain into an ice filled glass. Top with soda.

“Lemonade is synonymous with summertime drinking and we’re excited to celebrate the season by inviting consumers to cool down as the weather heats up with a variety of refreshing Stoli Lemonade cocktails,” said John Shipley, Stoli’s US Senior Brand Manager. “Whatever your flavor, this original American cocktail is the only libation to enjoy during a summer full of fun.” Are we going to believe him? I guess the only way to find out is to make one Stoli Lemonade. Tasting is believing (or disbelieving).

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