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Sony Corp. CEO talks restructuring, downplays PS4 sales figures vs. Xbox One

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Following a disappointing quarter that saw Sony reducing profit forecasts, CEO Kazuo Hirai said the company will look to bolster the areas where business is proving to be vital while restructuring for areas where business is “shrinking” could be an option, according to a report today from VG 24/7.

In an interview with BBC Breakfast, Hirai said restructuring is something Sony’s had to do in the past, as it is just “part of the business.”

“If we’re talking about restructuring it’s something that we’ve undertaken already in the past,” Hirai said. “Some of our businesses are growing so those areas will have more and more employees. Other businesses where it’s shrinking, we may have to restructure.”

The comments come after Sony reduced profit forecasts in November by 40 percent for the quarter, according to a previous report from VG 24/7.

One area of business that seems to be booming, at least in comparison to its competitor, is the PlayStation 4.

Sony announce yesterday that 4.2 million units of the PS4 had been sold before the end of 2013, 1.2 million more systems than Microsoft with the Xbox One.

You can read that full Examiner report by clicking here.

However, Hirai downplayed the comparison, saying, “I’ve always said that a console business is a five to 10 year proposition.”

Sony marking vice president John Koller championed a similar sentiment, which you can read in this full Examiner report by clicking here.


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