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Social networking pet crossposting: getting more bang for your buck

Crossposting animals on social networks save lives
Gila Todd

Thousands of pets find their way out of shelters and rescues, off the streets, and lost and found pets make it back home, thanks to the kindness and compassion of people who share those pet images and pleas for help, on social networking. It’s hard to image the thousands of animals who are still alive and now in loving homes or rescue due to cross-posting on Facebook alone. It’s certainly a worthwhile effort.

That being said, there is a right way and a wrong way to do it.

You can either be a productive and reliable source of information or you can be one of those that does nothing more than clutter the feed of your audience with expired, outdated, and inaccurate information. The choice is yours.

Anyone who cares enough to cross-post animals in need should want to be as accurate as possible. The goal is to draw attention to animals in need and not water down your feed with expired or unverified information. Sharing animals that have already been saved, rescued, or expired is a complete waste of time for everyone involved and takes away from the goal of saving animals truly in need.

Here’s a couple of ways to make sure you are sharing the right information and concentrating on animals that really need your help.

  1. Always verify the legitimacy and status of the posts you intend to share. Click on the original post or image and read through the comments. Many times you will find the animal has already been rescued, found a home, or made it back home to its owner. Do not share animals whose situation has already been resolved.
  2. If the post is legitimate and you intend to share it, make sure that all the pertinent information is included. If information is missing from the post, post a question on it and ask the original poster to clarify. (Example: It’s hard to be on the lookout for a lost pet if you don’t know what city or state it went missing in.) After you have verified the validity of the post and insured all the information is complete, click share.
  3. Periodically go back through your own feed and click each pet you’ve shared to get back to the original poster. Read the comments on the original post and if the animal has been saved or expired, delete it from your feed. If the animal is still in need you can always share it again to remind your readers.

While this short process may take you a couple of extra steps and a few more seconds of your time, it’s worth it to ensure that animals that really need your help are getting it.