"While Facebook has grown at around 300,000 to 400,000 active users per day for most of the last three-quarters, its growth rate seems to have again significantly increased in recent weeks to around 700,000 to 750,000 new users per day based on data we are tracking from Facebook’s advertising tools."
With that in mind the first steps to taking your business to Facebook would be to create a business page. Business pages are an extension of your business, a way to reach fans, keep them up to date on your business goings on, and talk about your new products, sales etc.
How to build you audience?
SHARE your Page
Invite Family and Friends; ask them share and invite friends to your page
"LIKE" other business pages
Advertise your Page on your Event Banner & Business Cards
Host a contest to drive more fans to your page
Remember: Your recipe for success is to create page posts and ads that are interesting and valuable to your customers. Target your messages; make them engaging and interesting.
Make Your Page Come Alive
Be YOU - authentic - consistent - honest - friendly - reliable
Interact with your fans. Ask questions, post pictures, keep them commenting, sharing your pictures and posts.
What to Post?
New creations / designs / products / sales
Pictures - keep them clean and concise. No distractions or blurry images.
Events you're attending
Interact with your fans and other business pages - The more interaction from fans and other pages; the more they see your page on their news feed.
Let's expound on the last one. Here's a secret MOST business pages don't use to get more fans. INTERACT with other pages! Like, Comment, and yes Share other pages! Why? For instance, when you share a pic or post from another business not only do your fans see it but so does their fans. Their fans see your business talking about a business they like. The more sharing and interactions on other business pages the more exposure you get for yours. These actions are what made Inspired Women Business Alliance a promotional tool for small business and their members.
Stay tuned for more tips!
Want to learn more about our grass roots group - Inspired Women Business Alliance? Find us on Facebook or the The Web .