In this video episode from The Cardone Zone, Grant Cardone is talking about social media. He urges every business to establish a smart and powerful presence on as many social media platforms as possible. Grant Cardone knows first hand the impact that social media has been for his company and considers it a great gift for his business. Businesses can get too caught up in ROI because they don't fully understand the actual functions and purpose of social media.
There are 4 key elements to successful Social Media Strategies and Grant brakes them down in the acronym A.G.E.S. Grant will go over what each one means and site examples from personal experience.
Cardone personally posts on his platforms himself and advises that businesses should "attack the marketplace" and make yourself, your business and your services are known to the masses. "Obscurity," Grant says "is a business' biggest problem." Social media is a great tool to get attention and get out of obscurity. Grant will offer tips and make clear the purpose of social media which is to make money by gaining attention and then keeping it. Keeping it is the key. Most of Grant's new business comes through his YouTube page and his activity on Twitter and Facebook. Each platform requires a different method and businesses MUST understand and use them all.
In this episode, Grant also takes viewer calls with sound advise, interesting interactions that are real and entertaining.
Grant Cardone, NY Times bestselling author, self made multimillionaire entrepreneur, international sales master and motivator in business and life offers insights and advice each week on the Cardone Zone, a show that helps people better their careers, businesses and finances so they can create true freedom in their lives.
For further study on effective social media strategies take a look at Grant's book Sell Or Be Sold where he expands on creating a social media presence and expands on the concepts and principles of selling in a digital world.