Here is a quick roundup of some of the latest happenings in the social media world.
URL-shortening service Bitly released on Tuesday three new social data APIs:
- When you run a query, the True Realtime Search will display the top URLs and stories.
- The bursts API allows you to access the current phrases that are receiving an unexpected burst in attention.
- With Metadata about URLs, you can query on a URL basis for keywords, topics, content, language, and location relevance.
For more information about the APIs, click here.
This week, Bitly also introduced some updates based on user feedback:
- View clicks on your shortlink at a glance. Easily see how many clicks your shortlink received. Want to learn more detailed info about your link? Just click on the ‘i’ icon where it says ‘view stats’.
- Grab your shortlink faster. Click on ‘copy’ and you’re done. Share the link wherever you want.
- Sort your saved links. Now you can sort your links in your bitmarks list & stats page by number of clicks, date created & alphabetical order.
(Source: Bitly Blog)
Apparently, Facebook is testing several pricing ranges for its pay-to-message plan. Mashable reports that when trying to contact Mark Zuckerberg privately, sendees were asked to pay $100 for the messages to land in his inbox instead of his Other folder.
This week, the social network also started allowing users to turn off notifications from friends and groups with which they have not interacted in a while. The option appears in their notification window. Users can then decide to turn it on again or leave it as is.
Finally, the potential new single-column design for timelines started surfacing in New-Zealand.
LinkedIn now has 200 million members. The company released an infographic to celebrate the milestone on Wednesday.
The days of MSN Messenger are numbered. Microsoft announced on Tuesday that the service would be retired on March 15. Users will be migrated to Skype.
Messenger will continue to be available to users located in mainland China.
Skype released its 6.1 version for Windows on Thursday. The update comes with Outlook integration and a visually improved toolbar. For more information, click here.
Would you like to know the impact Twitter has had on social TV? If so, you may want to download and read Twitter’s latest report, which highlights the tweeting habits of television viewers in the UK:
Twitter is a real-time, public mirror for both broadcast content and advertising. Every programme - and every ad - has a Twitter presence.
Integration of Twitter into TV content can further stimulate engagement and discovery. Simply adding hashtags on air - or in ads - helps to organise and steer the conversation.
In advertising, we’re seeing that deeper integration of Twitter not only drives discovery and engagement but also drives increases in brand recall scores and other marketing goals.
To help understand the ties between Twitter and TV this booklet will introduce some insights and best practices for brands.
(Source: "Tune in With Twitter")
Other social media news
Mailchimp announced the release of new features on Monday. These include two new drag and drop modules (Footer and Image Card), the ability to split text blocks into columns, and advanced search filters. For the complete list, visit the Mailchimp Blog.
Vimeo is now available in French and German.
Wikipedia is ready to launch Wikivoyage officially. SocialTimes reports that the site “will cover information such as lodging, transportation, food, culture, and nightlife for travel destinations around the world. It’s aimed at both travelers and writers of travel guides who are researching their trips, according to the website’s list of goals and non-goals for the service.”
This week, WordPress added a new theme to its collection: Minimalizine.