Social media has turned social issues into a global and viral Facebook page of friend where the star is a cat, says the August 20, 2013 Sacramento Bee article by Kurt Chirbas about the cat owned by Norm Lopez, "Capitol fat cat and social media guru is home again." You also can check out the Sacramento Bee article by Kurt Chirbas, "Norm the cat's fame spreads around the globe." One Sacramento cat has earned two feature articles about him in the daily newspapers, a Facebook page, and thousands of friends around the world who follow the rescue cat. Check out the YouTube video, "Capital Fat Cat: Norm Lopez."
Since The Sacramento Bee's report last week of the plus-size cat's quick release from the city animal shelter because of his Facebook friends' intervention, his fame has spread around the globe. His number of Facebook friends has increased sevenfold - growing from nearly 500 to 3,800, and at least five continents are represented, the article explains. Seems a lot of people like to hear stories about pets. According to his new Facebook friends, places as far-flung as Brazil, Malaysia, Germany, India and New Zealand have all carried his story. They have posted accounts in various languages and Norm's photos, the Sacramento Bee article explains.
The cat named Norm has attracted photographers from the public as well as various paparazzi to get a photo of him sitting near his downtown Sacramento home and sidewalk. The cat even has made local TV. In addition, the cat, named Norm also has made news when a Sacramento Bee editorial cartoonist, Jack Ohman's Sunday take on possible designs for a new arena, putting him with the likes of Gov. Jerry Brown and Mayor Kevin Johnson.
The cat happened to be adopted as a rescue in January 2011 and now attracts admirers to photograph or just watch the cat sit on the sidewalk near the cat's owner's house in Sacramento
In fact, there's an entire organized community "Friends of Norm" barbecues, and a Facebook page so the male cat's fans could keep in touch. How the story unfolded was that someone passing by the cat as he was sitting on the sidewalk mistook the male cat for a pregnant female, probably because the cat weighs 26 pounds and used to weigh 30 pounds, but is on a nutritious diet these days. The passer-by thought the cat was in distress and pregnant. So in a well-meaning gesture, whisked the cat away to the shelter.
Luckily, the cat, Norm had been recognized at Sacramento's Front Street animal shelter Aug. 9, 2013 because the cat had a Facebook page at that time that was popular. The shelter manager recognized Norm from his Facebook page and posted the picture. Within hours, a neighbor returned Norm to his porch, the Sacramento Bee article explains.
How the fame snowballed was the the Sacramento Bee posted a video and Norm's story last Wednesday. The media attention drew local TV reporters outside the home of the cat owner. Who showed up? 'Good Day Sacramento' and Channel 13.' The publicity now has gone global. And the number of Facebook friends of the cat has increased into the thousands. Social media leads to newspaper media as much as newspaper media seems to increase social media. In addition, the Sacramento Bee newspaper article reports that the cat's owner has been organizing a Norm-themed pub crawl, with proceeds from raffle tickets and a portion of T-shirt sales to benefit the Front Street Animal Shelter.
Why do media features about a cute cat draw such much public attention around the world and go viral online? Check out the Sacramento Bee article, "Capitol fat cat and social media guru is home again" for more information on where and when the pub crawl will take place. Or see, the YouTube video, "Capital Fat Cat: Norm Lopez." A crowd is expected.