Sleepy Giant officially announced on May 6, its partnership with Kochava that would integrate a mobile campaign measurement technology into their fofofum system.
The partnership would allow Kochava to integrate its mobile attribution analytics and optimization technology into the fofofum Ops Engine. This would allow game developers to view the reporting and attribution data which has been incorporated within the fofofum analytics dashboard.
Kochava cloud-based visual dashboard allows advertisers to see clicks and other mobile attribution analytics in real-time. Fofofum’s Ops Engine provides a flexible and secure game operations management system from indie developers to major developers. Combining the two systems would allow game developers to quick access to real-time data that would allow them to make decisions to drive effective mobile ads.
David S. Lee, CTO and co-founder of Sleepy Giant, stated in a press release, "Through our partnership with Kochava, we’re bringing together the best of breed in technology and services so developers can focus on making great games."
Charles Manning, CEO of Kochava, further added, "fofofum has created an impressive one-stop-shop for game developers looking for all the best of breed services that make a game run successfully and profitably."
Sleepy Giant is a game company that focuses on providing backend game technology for their clients. Kochava is a provider of mobile attribution and analytic platform that is integrated with over 350 mobile ad networks.