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Simon Cowell and Cheryl Cole have media event in London to explain their reunion

On March 11, 2014, Simon Cowell and Cheryl Cole held a media event at the Arts Club in London to talk about Cole's return to "The X Factor" U.K. in 2014. Their reunion will be the first time that Cowell and Cole have worked together since she was notoriously fired from "The X Factor" U.S. in 2011.

Cheryl Cole and Simon Cowell
Cheryl Cole and Simon CowellGetty Images
Cheryl Cole and Simon Cowell in London, on March 11, 2014
Cheryl Cole and Simon Cowell in London, on March 11, 2014Getty Images

The event took place the day after Cole confirmed reports that she has returned to "The X Factor" U.K. judging panel in 2014. On her Instagram account, she posted a photo of herself with her hands around Cowell's neck, with this accompanying message: "GUESS WHAT!!.. I'm baaaacccckkkkk!!!! #iMayActuallyRingHisNeck #XFactor2014 #leggooo."

Cowell tweeted on March 10, 2014: “It’s official! Cheryl is back. Be careful what you wish for.”

According to the Daily Mirror, Cowell told assembled reporters that he and Cole will be among those who choose who will be the other two judges on "The X Factor" U.K. in 2014: “We’ll make the decision together. We must work as a team. Absolutely she will be involved.”

For more than two years after she was fired from "The X Factor" U.S. in 2011, Cole said in interviews, her memoir and on Twitter that she would never be a judge on "The X Factor" again. At the media event to announce her "X Factor" return, she explained why she changed her mind: There’s only so much begging one can take. It’s not nice to see a grown man cry. It went on a few years. It was uncomfortable. If you’d asked me the previous two years I’d have said, ‘Absolutely not.' "This year it just feels right.”

According to the Daily Mirror, Cole signed a one-season deal to return to "The X Factor" U.K. for £1.5 million (which is $2.5 million in U.S. dollars.) An unnamed source told the Daily Mirror: “The deal was done over the weekend. Simon is absolutely delighted to have her back on the judging panel. Over the last 18 months, Cheryl and Simon have got back in touch and slowly repaired their relationship. And in January they had dinner with Peter Fincham at Simon’s London house. There has been to-ing and fro-ing but the deal was finally done in the last 48 hours.

"It’s all very last minute but now there’s due to be an announcement, It’s really exciting. Simon is delighted that she is back. With him and her on the panel it’s a dream ticket. Simon was always very sad about the way things turned out over there and especially the way his relationship disintegrated. Slowly but surely they got things on an even keel and now they are stronger than ever. It was destiny they would be working together again.”

On Feb. 7, 2014, the same day it was announced that "The X Factor" U.S. was cancelled, Cowell announced that he is returning to "The X Factor" U.K. judging panel in 2014. He is replacing Gary Barlow, who was a judge on the show from 2011 to 2013. Barlow quit "The X Factor" U.K. because he said he wanted to focus on his music career, which includes a new album and tour from his singing group Take That.

Louis Walsh (who has been an "X Factor" judge since the show's 2004 debut) is mostly likely to continue as a judge on the show in 2014. Cowell confirmed in February 2014 that Nicole Scherzinger (who became a judge on "The X Factor" U.K. in 2012) has left the show.

Cole replaces Sharon Osbourne, who returned to the show in 2013, which she said was her last year on the show. Osbourne was originally a judge on "The X Factor" U.K. from 2004 to 2007. In 2008, Osbourne was replaced by Cole, who was originally a judge on "The X Factor U.K. from 2008 to 2010.

Meanwhile, Olly Murs is in talks to become a judge on "The X Factor" U.K., according to a report published by The Sun on Feb. 16, 2014.

If Murs becomes a permanent judge on "The X Factor" U.K., then he will become the first former "X Factor" U.K. contestant to have that position. (A few former "X Factor" U.K. contestants, including Leona Lewis and Alexandra Burke, have been guest judges or guest mentors on the show.) Murs came in second place on "The X Factor" U.K. in 2009, and he has since had hits in several countries. His biggest international hit was the song "Troublemaker." He co-hosted "The Xtra Factor" in 2011 and 2012. Murs was a guest mentor on "The X Factor" U.K. in 2013.

Cowell was Murs' "X Factor" mentor when Murs was a contestant on the show. Murs is also signed to Syco Music, which is the record company co-owned by Cowell and Sony Music.

Murs looks to be a frontrunner to replace Scherzinger. According to the Daily Star, Cole wants to be the only female judge on "The X Factor" U.K. in 2014. But Cole refuted that claim at the media event by saying that she wants a "strong woman" with her on "The X Factor" U.K. judging panel in 2014.

Meanwhile, Cowell confirmed at the media event that Dermot O'Leary will continue as host of "The X Factor" U.K. in 2014., O'Leary joined the show in 2007.

Several British tabloids, including the Daily Mirror, have reported that Rita Ora rejected an offer to become a judge on "The X Factor" U.K. in 2013 and 2014.

Cowell (who was originally a judge on "The X Factor" U.K. from 2004 to 2010) and Cole (who was a judge on the show from 2008 to 2010) left "The X Factor" U.K. judging panel to become judges on "The X Factor" U.S. in 2011. Cole was notoriously fired from "The X Factor" U.S. after just a few weeks on the job. She has since said in several interviews, on Twitter, and in her 2012 memoir "Cheryl: My Story" that she never wanted to work with Cowell again because of the way he treated her during the firing. But now it's clear that Cole has some self-esteem problems since she has gone back to work for Cowell, whom she has described many times as a disrespectful and manipulative boss.

It's obvious that Cowell is hoping to recapture "The X Factor" U.K.'s glory days by getting most of the judging panel that the show had from 2008 to 2010, when show's ratings were at their peak. Ratings for "The X Factor" U.K. have been on a steady decline since 2011, and Cowell obviously wants to use Cole to help boost the ratings. The problem is that many "X Factor" viewers on the Internet are saying that they don't want Cole back on the show because they would prefer someone who has more talent and credibility in the music business.

In 2012, Cole made an appearance on "The X Factor" U.K. as a guest mentor assisting Barlow. However, Cole made it clear in statements to the media and on her Twitter account that she only did that guest appearance as a personal favor to her close friend Barlow, not because she wanted to wanted to please Cowell.

In 2013, Cole settled a $2.3 million lawsuit that she filed in 2012 against "The X Factor" U.S. for non-payment of salary. Cole's "X Factor" U.S. contract stated that she was to be paid for two seasons, even if she got fired. Cole claimed in the lawsuit that she was only paid for one season. Terms of the the settlement were not disclosed to the public.

In 2013, Cole parted ways with her U.S. management, which advised her not to go back to working with Cowell. If Cole is working with Cowell again, it shows she has low self-esteem, she's desperate for money, and she's getting bad advice from her current management.

Surely, there are better ways for her to make money than to go back into the viper pit known as working for Cowell, who fired her for no good reason other than he admitted that he wanted her to go back to being a judge on the British "X Factor."

In her memoir, Cole described how her ex-husband, Ashely Cole, repeatedly cheated on her during their marriage. And yet, she still got back together with him in 2011, a year after they divorced. (They got back together but did not remarry.) Not surprisingly, their reconciliation failed, and they broke up again after reuniting for about six months.

Cheryl Cole is making the same mistake by going back to work for Cowell.

In the meantime, Cheryl Cole (who rose to fame as a member of the now-defunct singing group Girls Aloud) is clearly aiming to use her "X Factor" exposure to boost her sagging solo career. According to the Daily Mirror, she said at the media event that her fourth solo album is almost completed. The album's songs, title and release date are to be announced.

Cowell was accompanied by his girlfriend Lauren Silverman to the media event. Cowell and Silverman welcomed their son Eric into the world on Feb. 14, 2014. At the media event, Cowell said of being a first-time father: “Amid the chaos, there is calmness. I love him, I love Lauren. I feel my life has evolved into something else. I am the happiest I have been in my life. I feel I have a purpose.”

The Daily Mirror reported that at the media event, Cowell said that the controversial Six-Chair Challenge, which was introduced on "The X Factor" in 2013, will be on the show again in 2014. And expect to continue see novelty acts who have questionable singing talent. Cowell said of these novelty acts: “We call them characters."

Cowell is clearly out of touch with what "X Factor" viewers want. The Six-Chair Challenge and novelty acts got a lot of viewer complaints, and the result was lower ratings for the show.