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Shmaltz to Release Jewbelation 13 at Great American Beer Festival


Jewbelation 13 is sure to be a hit at the GABF.

Shmaltz Brewing Company, handcrafters of HE'BREW Beer and Coney Island Craft Lagers, is turning 13.

To commemorate this momentous coming of age, the brewery is inviting the lucky attendees of the Great American Beer Festival to try the beer first. Join proprietor/founder Jeremy Cowan, the Shmaltz posse, and Joe Carroll of Brooklyn's famous Spuyten Duyvil and Fette Sau, for the launch of Jewbelation Bar Mitzvah during a presentation Friday at the Beer and Food Pavilion. The 13th anniversary ale is brewed with 13 malts, 13 hops, and soaring to 13% abv.

Any good Jewish celebration demands delicious food, and Williamsburg Brooklyn's Fette Sau (named by Zagat as "Best BBQ in NYC") has stepped up to the culinary pulpit to create divine pairings that are sure to make you yell "L'Chaim!!" This Bar Mitzvah party will feature a variety of Shmaltz beers as well as Fette Sau's classic and innovative offerings. So bring on the braces, awkward suits, and frizzy hair (just be over 21 by 8 p.m.), and join the Tribe! 

Kevin's Take: Shmaltz Brewing Company brews some of the best beer in New York and the annual release of Jewbelation usually has me scrambling to find a bottle. My advice to anyone attending the Great American Beer Festival is to make sure they taste this brew.

For more info: 
Friday, Sept. 25
8:00 - 9:00pm
Great American Beer Festival
Beer and Food Pavilion
Shmaltz Brewing Company and Fette Sau present Jewbelation 13: A Craft Beer Bar Mitzvah

Not only does Charlie Papazian, Great American Beer Festival founder, write for, but we have dozens of other craft beer experts covering hops and barley. Follow their coverage throughout September of one of the world's largest beer festivals. Click here for Charlie’s take on beer, GABF articles and details on how you can win tickets to the festival!