Baszler, 33, received plenty of airtime during the Sept. 4 premier, earning her way into the "TUF" house with a victory over Colleen Schneider and winning over the hearts of America with inspirational catch phrases such as "this is my house, the rest of you are just living in it."
"That was a sick win tonight Internet boo @QoSBaszler f**k everybody up you're such a boss it's not even funny. #TUF 18," Marbles tweeted to her legion of Twitter followers.
Marbles' tweet was an epic display of cross-promotion, as she has over 3,000,000 Twitter followers.
There's no way to know for sure how many of those followers knew who Baszler was prior to the tweet, but it's clear that Marbles' support can only help elevate the fighter's brand, along with women's MMA as a whole.
Marbles, 26, whose real name is Jenna Mourey, has a lot of Internet friends, 3.2 million to be exact. She is a D.I.Y. digital entertainer who conceives of, stars in, shoots, edits and uploads her own videos — without the assistance of a major production company.
Teenage girls love her because she seems so genuine, and they tend to support whatever people and products she endorses.
Her videos are catnip to young girls, the kind of thing they discover privately in their social media feeds, where her profanity and tell-it-like-it-is rants on sex, boys, sports bras and makeup speak directly to her core audience, 75 percent of whom are young women and girls, mostly from the ages of 13 to 17.
With Marbles' newfound support for Baszler, suddenly WMMA has an entirely new young crop of females that will potentially get hooked on the sport.
Props to Marbles for elevating one of the fastest-growing sports in the world by supporting Baszler.