“Ya’ll come back now! Ya hear?” is a famous quote from the legendary show ‘The Beverly Hillbillies’ some may fondly remember. Customer service is a large part of interaction with the company’s consumers. Management who devote time and attention on expanding the customer base is an ongoing quest to build and drive customer loyalty. Customer service starts with the front-line employees. The employees have the power to secure and maintain new customers, and strengthen ones business value which helps the bottom line results for many years! In most industries, Customer Relations Management has a strong effect on the relationship between customer satisfaction and customer value in service innovation.
Quality assurance in customer service has been a growing need for businesses that survives solely on the frequent patronage of the people within the community. When hiring personnel in customer service positions or employees who interact with the public; screening qualified applicants is essential. Listed below are several things to look for in a potential employee who will help the hiring managers’ selection in finding the right person in customer service.
1. The employee will have the ability to smile and say hello to the customers even if things are going wrong on the job.
2. Having the ability of put oneself in the customers’ shoes is a valuable skill to give the best service to ones customer.
3. Having respect and patience even if the customer has a strong negative attitude while serving him or her.
4. Possessing a natural pleasant personality when they walk through the door. Some people can sense a person’s nice cheerful personality.
5. Have good eye contact showing ones confidence in his or her organization and the product or service. If you cannot convince yourself of your great product, why would the customer want to do business with you? Stay confident and positive!
Employees may understand the importance of superior customer service when offered training workshops in the area of Customer Relations Management. When employees realizes his or her accomplishments toward the goals of the organization through great customer service, the feeling of being valued as a productive employee will add to his or her commitment of giving superior service to satisfy each customer who walk through the door. Always remember that your customers are the reason that your business still exist!