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SDBN builds professional biotech networks

Adam Benjamin
Adam Benjamin
Biotech professionals who connect in the San Diego BIotechnology NEtwork grow their name.

The big biotech network in the Greater San Diego area is again expanding. Biotech professionals who take the San DIego Biotechnology Network's offer to join a growing network of ten to twenty thousand professionals, get a piece of the organization's sponsored advertising.

Tables at monthly events give the professionals an opportnity to learn other biotech professionals names, and put out theirn name on a sign, with SDBN posted at the table. Face to face networking sets up opportunities to say a name, and an idea. More than 100 professionals sign up for SDBN's monthly events.

Summer, the organization plans to step up growth in the industry that went through an innovation drain during the recession. Biotech leaders keep the talk on professionals, and their job work, going. Scripps. Pfizer. Amylin. Lilly. And, ChemDiv. Growth takes new ideas. Biotech entrepreneurship, a San Diego enterprise guarantee inthe past, turned second rate. Time to "rethink the normk" in entrepreneurship, the organization says.

San Diego professionals who pass on the hanshake and name exchanges at the monthly events can join SDBN's LinkedIN network. The social media channels, like Facebook, keep the latest word going out daily. Professional to professional. And, professional to researcher.

Text keeps biotech messaging constant. New word can also strike the eye. A professional enterprise name can take a place on the top banner at the SDBN online website.

E-marketing gets found online all the time. One tweet on Twitter can get a biotech conversation going. On health dynamics. On diagnostics. Or, on green technology.

Hear about a seminar? Bioethics and digital health need idea exchanges.

Advertising in the network moves the biotech professionals past limits on connections that hold back growth. The San Diego Biotechnology Network, in return, becomes a more popular office name.

The line continues next week. . . .

This is the latest local civic story for Citizen Agenda Action Line on Tuesday. To read earlier articles, read
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