Cheese aficionados love October as it celebrates the 3rd Annual American Cheese Month (ACM) when cheese retailers around the country, including The Cheese Cave in Red Bank, are celebrating by participating in the American Cheese Month Passport Program.
The Passport Program is designed to generate consumer enthusiasm for American artisan, farmstead, and specialty cheeses. Customers are invited to purchase a passport at The Cheese Cave for $10. The passport provides a discount of 20 percent on a daily featured cheese from October 1-31.
Each passport is valid at all participating retailers; cheeses and daily discounts vary by store. Passport sales benefit the nonprofit American Cheese Education Foundation, which supports education and scholarships for American cheesemakers. For featured cheeses, visit The Cheese Cave and be sure to stop in for a taste. The Cheese Cave, 14 Monmouth Street, Red Bank.
Thirty retailers in seventeen states participated in the Passport Program in 2012, and the program is expected to grow even larger in 2013. Passport-holders can find a map of participating retailers on the American Cheese Month website, American Cheese Month.
And cheese lovers will want to hustle over to Sickles Market in Little Silver where its award-wining cheese department will be offering daily specials on some of its most popular artisan and handmade cheeses, tastings and serving suggestions during October. These include selections from California, Iowa, New Jersey, and New York, North Carolina, Oregon, Utah, Vermont and Wisconsin cheesemakers, representing some of the finest brands available.
Love fresh mozzarella? Then a visit to Sickles is a must to meet its new, in-house Mozzarella cheesemaker, Junior Mazzarella (no really, that is his name). Since his recent arrival, Junior has been making and selling hundreds of pounds of fresh mozzarella weekly. Mazzarella, an airplane pilot who flew advertising banners, is known for his obsessive attention to detail and began making cheese in his home. He has since become a recognized professional mozzarella maker.
According to Bob Sickles, third generation owner of Sickles Market, the cheesemaker is there to educate consumers about cheesemaking and to further enhance the market’s role as curator of authentic, quality goods delivered with superior service.
As part of the American Cheese Society’s celebration of American-made cheeses, Sickles Market will feature a weekly selection of artisanal, regional, and farmhouse favorites made from a particular milk-type, all from North America. There will be tastings and preparation demonstrations throughout the month of October, where customers can savor the “best of the best” American cheeses and also save with special deals. It’s a good time to gather valuable ideas for all levels of holiday entertaining from lavish dinner parties to impromptu gatherings.
Featured this week from October 7-13 is Sheep Milk Cheese with specially priced discounts, which include: Old Chatham Hudson Valley Camembert; Cypress Grove (California) Lamb Chopper; Carr Valley Cheese Co. (Wisconsin) Cave Aged Marisa; Carr Valley Cheese Co. Mobay. and Valley Shepherd Creamery (New Jersey) Oldwick Shepherd.
Weekly featured cheeses are: Goat Milk Cheese from October 14-20; Blue Cheese from October 21-27, and from October 28-31 all featured cheeses will be 10 percent off. For detailed information on the cheeses being featured, visit Sickles Market, 1 Harrison Avenue, Little Silver.
Founded in 2011, American Cheese Month features special events and promotions in cities across the country. The goal of this month-long celebration is to raise awareness of the quality and diversity of American cheeses.
Greg O’Neill, president of the American Cheese Society, says "American Cheese Month has become the perfect time to celebrate the amazing creations of culinary artisans from across North America. It is exciting to see the domestic consumer increasingly appreciative of the quality and craftsmanship they can find in cheeses from their own backyard. Even more exciting is watching the world take notice of American producers and their creative, award-winning products."
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