Now is a great time to look at attending live events to meet new business clients, associates, etc to help grow your business. My husband and I receive invites to events and when we go, it is always better than an online introduction for us. Nothing replaces a handshake and eye-contact when trusting a vendor in the fraud capital, Miami. Being able to discern someone is lost when relying exclusively on social media and electronic correspondence. When your business depends on personality and service quality, it is always astute to attend as many meet-and-greet type of events as possible to differientiate your brand and earn trust.
Miami is blessed with tropical weather and many events are held here every year, so selecting at least the top five networking events of the year should be pretty simple. Look at your calendar to choose the best times of the year and it should be during any expectant slow season, so you can spark new leads without neglecting other important business. The rule of thumb is to pick at least three events within your niche and maybe a couple outside of it to expand your reach into other markets. Also, try to attend events where you can have a sit-down dinner. These events tend to put everyone in attendance more at ease and business conversation becomes more organic than intense because there is more time to scout who you should speak with. Keep in mind, not everyone is necessary to speak with and always wait for the other person to ask for your contact information when you start the conversation especially.
For those in the wedding industry, a great aspect of living in Miami is that many events are free and offer great perks, like becoming part of their vendor's list. As your business grows, you should receive more and more invitations and some may come from your Internet presence. For instance, we receive notices of events because of blogging sometimes, so having a great balance is vital. Attending live events to grow business opportunities is time worth spending and can be started by adding yourself to associations to get started. Remember, Galatians 6:7, "You always harvest what you plant."
Comments