On July 11, 2014 one of New York's boroughs, Brooklyn was brought to a standstill at the scenic Riverfront Studios as the celebration of Samsung's new music streaming service, Milk Music, took place. It was indeed a night to remember as various upcoming artists from the ADD52 program performed—for nearly all of the artists, it will be their first performance in Brooklyn—as well as known artists showcased their best arts.
The studio was set up very tastefully and was musically appealing as Samsung Galaxy Tabs with the Milk Music app already installed on them were placed strategically around the room. The ambience was great as rapper and DJ, QTip dished out hits after hits whilst the audience mingled with one another. Different finger foods and drinks were served as we waited for the event to begin.
At about 9:30pm, the 4-hour event kicked off with rapper Tayyib Ali performing four of his original songs including “Drop.” He closed his set with his hit song, "Nobody Else," and urged the audience to clap, which made for great engagement between him and the audience.
The next artist, Samantha Davon James better known as 3D Na'tee dressed in a coordinate tribal black and white attire began her set by introducing herself and emphasizing it was her first ever performance in New York. She performed a song influenced by her life story titled, “Wake Me Up.” At this point, the audience became thoroughly engaged; their facial expressions said it all. Her set also included a freestyle referencing other artists like Justin Bieber and Soulja Boy. She ended her set with "Fake Friends," the latest single of the week via the Samsung & ADD52 program.
Lastly, R & B girl group and stylish trio, Love Dollhouse (Jasmine, Chelsea & Ryan) came into their set with an energetic performance. They kept a dance routine the whole time whilst dishing out three songs.
“At least one person has hated on someone in this room!” They announced before performing “Wrong About Me” and their smash single, “Can I.” Their energy was certainly undeniable.
About 15 minutes after Love Dollhouse gave a great performance, drummers sprung from the entrance chanting, "Let's get this party started and "We run this show!" We were told to follow their beat which we enthusiastically did. We were seamlessly led into a new room overlooking New York City's gorgeous skyline.
Niykee Heaton performed with Pusha T. Miguel kept the crowd going with some of his biggest hits like “Adorn You,” “How Many Drinks?” and “Kalaidescope Dreams.” The night concluded with a performance from Passion Pit, who played “Sleepyhead,” “Take a Walk,” “The Reeling” and “Little Secrets.” Q-Tip treated guests to a special DJ set.
After his performance, Miguel stayed to watch Passion Pit take the stage. Miguel even went to their dressing room to tell the band he’s a big fan! The crowd went wild for Pusha T – especially when he performed verses from some of his biggest hits like “Mercy” and “I Don’t Like.” After hearing about 12 Emmy nominations for “Orange is the New Black,” actress Taryn Manning celebrated at the event. Actress AnnaSophia Robb mingled in the VIP area where she danced to Miguel during his set.
Alimah Seriki contributed reporting.