In the last ten years Harrisburg city has attracted a number of restaurants and nightspots making the city a thriving place for social events and networking affairs. Harrisburg City has also under gone major redevelopments in some formerly inner city neighborhoods turning them into attractive housing options for young professionals of all races, giving investors and entrepreneurs a place to start a business.
Running your business in central Pa means you have to market, deliver, and train, not just your staff but yourself as well. Your business has to offer a product or service that people feel as though they need or can’t live without. From food and fashion, to health and beauty, you can’t go wrong in Central Pa where the area is always looking for something new and exciting to happen.
Yes, social media is the new marketing tools in this day and age when running a business, but, if you’re running a business in Harrisburg it will be in your best interest to also have word of mouth as part of your marketing campaign. Word of mouth is more credible to your business in smaller areas then what's seen on the internet. Word of mouth is more engaging and realistic because it’s usually coming from an actual person who has experienced your services / products creating a solid interest in whomever is listening, whereas, social media makes it easier for your potential customers to bypass your products/ services due to no actual connection especially if your name is not well known.
You may have the best product/ service in the world but if your delivery is weak, hesitant, or delayed, your business will never take flight. When delivering your products/ services you have to believe in yourself and what you offer. If you don’t believe in what you have to deliver it will show, and no one else will believe in it either. You must be confident, make eye contact, and shake hands. You have to be responsive, educated in your industry, and ready to deliver the best there is. Products should be or look of quality, and services should be delivered with a smile, a happy tone, and an inviting demeanor. When you’re dedicated, your customer and clients will see that in your products as well as your business etiquette.
Running your business in Harrisburg Pa is about stepping out of your comfort zone and connecting with people that you’re not comfortable with. You must make business decisions based on business needs not based on who you know, who you slept with, or who you are related to. Shaking hands, and looking into the eyes of strangers is just a part of the territory but you also need interpersonal skills to set it off. Yes it’s good to stay in connection with your circle but if you want to create longevity in your company the truth is, it starts as soon as you move outside of your comfort area and let the world (not just your family and friends) know who you are and what you are about.
With Harrisburg Pa you’re going to get out of it what you put into it so focus on the bright side of everything if you want to use this city to your advantage. Harrisburg is centralized to other locations such as New York, Maryland, and D.C, which will allow you to expand your business in several major league metros opening up endless possibilities to your target markets and business revenue.