LIMA, Ohio – Rudolph Foods, the world’s largest manufacturer of pork rinds and one of the world’s largest manufacturers of private and branded label snack products, announces a campaign for “National Pork Rind Appreciation Day,” on the same day as The Big Game – this year falling on Sunday, February 6, 2011. The campaign has been created in an effort to help Rudolph Foods consumers celebrate pork rinds as a quirky and nostalgic snack that encourages family togetherness and tradition. Additionally, Rudolph’s will donate $0.10 per vote to Wounded Warriors Family Support to celebrate this quirky and nostalgic snack and to emphasize American support, family fun, and tradition. Wounded Warriors Family Support is a nonprofit, nonpartisan organization that provides support to the families of those who have been wounded, injured, or killed during combat operations. To learn more, visit www.WoundedWarriorsFamilySupport.org
I spoke with Mark Singleton, President of Rudolph Foods this week about the campaign and the donation effort for Wounded Warriors Family Support. “We want to go to congress with all of our votes when we feel we have enough support,” Singleton said. “There is no official cut off for the campaign, food is all about connections, and a shared experience.” “As a family-owned company ourselves, Rudolph Foods is proud to lead other football-lovin’ families in the support of Wounded Warriors Family Support through our voting campaign.”
Now through Big Game 2012, Rudolph Foods and their Lee’s, Southern Recipe and Pepe’s brands, will be campaigning to make Big Game Sunday the official National Pork Rind Appreciation Day. The pork rind brands are calling upon the public to help to make the National Pork Rind Appreciation Day campaign a success. Consumers can cast their vote at VotePorkRinds.com and view campaign videos from Rudolph Foods executives and fans. Consumers are also asked to spread the news streaming from the Facebook and Twitter communities for Rudolph Foods, Southern Recipe and Pepe’s El Original, about the campaign.
The company also wants to remind you that one serving of pork rinds contains nine grams of protein. This, along with zero grams of carbohydrates makes pork rinds a smart choice for people on a high protein diet. Because pork rinds have zero grams of carbohydrates, their glycemic response is zero, making them an alternative for some diabetics who want to enjoy a crunchy snack. “There are few things more American than pork rinds and The Big Game,” says Mark Singleton, Vice President Sales and Marketing, Rudolph Foods. What else could possibly go better with pigskinthan pig skins? Vote to make National Pork Rind Appreciation Day an official holiday!”
Comments