AMC has decided to pass on giving conspiracy thriller "Rubicon" another shot, canceling the series after only one season.
While the network originally touted the show's ratings when it premiered in Aug., it ultimately failed to reach a wide audience, averaging 1.6 million viewers a week.
At the time, it stood as AMC's highest-rated series premiere ever, a record that has since been broken by the hugely successful zombie series "The Walking Dead."
Despite developing a small following, some critics and viewers complained that the show was far too slow-moving for their taste, which may have led to its low ratings.
The show also skewed older, with half of the viewers being over the age of 50. As with most networks these days, AMC targets their programming towards the 18-49 age group.
"'Rubicon' gave us an opportunity to tell a rich and compelling story, and we're proud of the series," AMC said in a statement. "This was not an easy decision, but we are grateful to have had the opportunity to work with such a phenomenally talented and dedicated team."
"Rubicon" is the first of AMC's original series to be canceled. The network, once known primarily for broadcasting classic films, has gone on to develop a strong stable of quality programs such as the critically-acclaimed series "Mad Men" and "Breaking Bad," as well as the aforementioned "The Walking Dead."
Upcoming series set to premiere on AMC in 2011 include period drama "Hell on Wheels," starring rapper-turned-actor Common, and "The Killing," based on a Danish crime series.
Source: Deadline
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