The ALS ice bucket challenge has taken the internet by storm, as thousands of people have dumped ice water over their heads and donated to research for Amyotrophic Lateral Sclerosis, commonly known as Lou Gehrig disease. As one trend becomes even popular, others often pop up in its place. In one part of the Middle East, a new trend has begun.
It's called the rubble bucket challenge and it was created by Gazan university student, Maysam Yusef in an attempt to bring awareness to the destruction left in Gaza. After almost two months of fighting, Israel and Gaza agreed to a long term cease fire on Wednesday, ending a bombing campaign that the people in Gaza felt the worst of. Nearly 2,000 Palestinians were killed in the attack by the Israel Defence Forces (IDF), the majority being civilians, including hundreds of children. According to the Independent, as many as 500,000 of the 1.8 million people in Gaza have been displaced, and over 20,000 homes have been decimated.
As the media tackles with ways to report the conflict in a unbiased way, Palestinian journalist Ayman al Aloul has taken a different approach. As the Mint News Press reported on Wednesday, standing over a a fallen building, Aloul filled a bucket with rocks and debris and poured it over his head. “This challenge is not for specific people but for all people who sympathize with the Palestinian people,” Aloul noted, stating that they are not asking for any material aid. Rocks and debris are used as opposed to water due to its scarcity in the region.
A Facebook page has been set up, simply titled "Rubble Bucket Challenge," and as of Wednesday night, over 8,500 social media users have "LIKED" the page. The hashtag #rubblebucketchallenge has gained traction, and according to users on the page, many have started to take the challenge themselves. The group does not support the actions of Hamas towards Israel, but rather standing in solidarity with the innocent people of Palestine.