For years, Rory Maxwell believed that his passion to help people would eventually impact millions.
He’s a staunch believer in the Biblical tenet that the body is the temple and that each of us has the God-ordained responsibility to take good care of it. Unfortunately, many of us -- 133 million to be exact -- have failed miserably.
According to the Centers for Disease Control and Prevention (CDC), nearly 1 in 2 adults lives with at least one chronic disease such as obesity, heart disease, cancer, stroke, diabetes and arthritis.
Such diseases, many of which are attributed to unhealthy lifestyles, have become a national epidemic that researchers predict could cost the nation $4.2 trillion in healthcare costs just in treatment alone.
Not only are these diseases the most costly of all health problems, states the CDC; ironically, they’re also the most preventable. “I explain to people you didn't come into this world sick, overweight, out of shape or with high blood pressure,” says Maxwell, a certified personal trainer.
For 15 years, he’s helped numerous people achieve optimal health through regular exercise and healthy eating. “People know they're not healthy, that they don’t feel good,” he says, adding that there’s still an ongoing challenge to motivate people to be proactive.
And Maxwell isn’t one for excuses. He’s heard every one from not having enough time to feeling uncomfortable exercising in a gym full of people. So, he found a solution. If they didn’t want to go to the gym, then he would bring the gym to them.
In 2012, Maxwell launched Core 6:19 Wellness In Motion, a cutting-edge, mobile fitness service, as a remedy particularly for corporations looking for wellness programs to reduce the escalating costs of health insurance. "It saves corporations millions of dollars,” he says. “So, it makes sense they have their workers in good health and in shape.”
The mobile fitness unit is a converted tractor trailer fully equipped with full-length mirrors, spin bikes, kicking bags and bench presses. Maxwell originally created it to help truck drivers improve their health in response to a federal safety initiative.
Within a year, Maxwell's business quickly expanded to 11 mobile fitness units that are currently operating throughout North Carolina and Florida. There’s no doubt that Rory Maxwell will impact millions of people. He’ll do so one person, one truck driver, one corporation and soon one child at a time.