This is the day that all "Twihards" have been begging for. The highly anticipated midnight release (and conclusion) to the ever popular Twilight Saga. Walmart and Target are just are just a few of the retailers across the metroplex that will be hosting a midnight release for the DVD and Blu-ray editions. If a Friday night sounds like an odd release date for a new movie title - it is. Most films that newly release onto DVD/Blu-ray formats are released on Tuesdays while new movie releases in Theaters have an opening day of Friday's on average; unless the film is highly popular; then expect an early theater release on Thursdays at midnight.
Due to how popular the Twilight franchise has shown to be, a weekend release was chosen so that retailers could hold Midnight release parties, and giveaways throughout the weekend.
Target has even created their own "Twilight" dedicated extension of their website: http://www.target.com/c/twilight-favorite-characters/-/N-56haa#?lnk=sr_r...
Target is ahead of the game by featuring Exclusive content only found on their Deluxe Edition. According to their website this includes:
- FREE GIFT WITH PURCHASE: Pre-order this Target exclusive movie and receive a FREE 30"x40" Breaking Dawn Part 2 movie poster, a $9.99 value!
- EXCLUSIVE BONUS DISC: 52 minutes of content that you can get ONLY at Target, along with hours of additional behind the scenes special features.
In this bonus content, the cast discusses special vampire powers in TINGLES AND CHILLS, the Volturi in JUDGE, JURY & EXECUTIONER, and the new vampires in CARLISLE’S CONTACTS. Watch how Bella and Charlie’s relationship evolved in BEING CHARLIE SWAN and feel the excitement from the 2012 COMIC-CON and THE WORLD PREMIERE with the cast and fans!
- DISC 1: Feature film with director commentary and JUMP TO features
- DISC 2:The cast and filmmakers take you behind the scenes in a 7-PART MAKING-OF DOCUMENTARY and show you what it was like to shoot Breaking Dawn — Part 1 and Part 2 back to back in TWO MOVIES AT ONCE.
So for that avid Twihard or film lover in your life, be sure to be the first one to pick up Breaking Dawn Part 2 releasing tonight at Midnight.