Tommy Bahama, the lifestyle brand that has elevated relaxed living to an art form, is counting down the days until the arrival of its favorite holiday of the year…National Relaxation Day on August 15th. Unlike holidays that call for lots of advance planning and prep work, National Relaxation Day is based on a simple premise: That everyone deserves a day to simply chill out.
“At Tommy Bahama, we’re here to fight for your right to relax and we think there’s no better time than 8/15, National Relaxation Day,” said Rob Goldberg, EVP Marketing at Tommy Bahama. “We have filled this day with a variety of ways to chill, Tommy Bahama style, and take back the day that was meant for relaxation. This year National Relaxation Day falls on a Friday so now, more than ever, everyone can truly ‘Make Life One Long Weekend™’”
The Chillax – Tommy Bahama invites everyone to chill on this recognized day of relaxation with refreshing events, entertainment and their signature drink, the Chillax. Who wouldn’t want to relax with an adult version of a creamsicle, featuring mango and vanilla rum, mango puree, cream of coconut, and freshly squeezed orange juice. The Chillax, which can be made with or without alcohol, is the perfect marriage of childhood memories and adult indulgence!
Chillicious – To honor the day that celebrates taking it easy, Tommy Bahama will be giving out free soft serve and treats to encourage everyone to get their chill! Ice cream trucks in NYC will cruise the streets giving out free soft serve and sprinkles. Tommy Bahama will also offer free Pina Colada soft serve and samples of the Chillax at all 14 of the Tommy Bahama Restaurant Bar & Store locations across the country. The restaurants will also serve a special “throwback menu” featuring favorite Tommy Bahama dishes that will encourage guest to relax and enjoy! Select Tommy Bahama retail locations will offer frozen tropical “mocktails,” sweet treats and live music to help guests chill.
Tommy Bahama is passionate about the one thing everyone can agree on -- the right to relax! With a global presence featuring everything from men’s and women’s sportswear, footwear and accessories to furniture, home décor, retail stores, and restaurants, Tommy Bahama celebrates National Relaxation Day with the message to chill out and “Make Life One Long Weekend™.”
The Tommy Bahama Chillax
1 ½ parts Cruzan® Mango Rum
¾ parts Cruzan® Vanilla Rum
1 part Mango purée
1 part Coco Lopez® Cream of Coconut
1 ½ parts fresh squeezed orange juice
Combine all ingredients in a mixing glass. Shake over ice and immediately strain over Collins glass filled with ice.