RA MA Institute Launch: Guru Jagat and the Energy of Fashion
RA MA Institute celebrated its grand opening in Venice last week, offering the neighborhood a new local yoga haven for wellness trendsetters. Guru Jagat, RA MA Institute founder and Kundalini yoga instructor, hosted the event that included a Kundalini yoga class, organic juice mocktails by Moon Juice, healthy bites by Cocomo Joe and My Fit Foods, and sweet treats by Kippy’s Ice Cream Parlor.
The Institute carries a small, but thoughtfully-curated collection of apparel, including pieces from Solow, a sustainable line of gym-to-street wear perfect for layering. RA MA Institute also carries vintage-inspired, Americana-style pieces by Tylie Malibu (designed and produced in LA), as well as convertible wrap-dresses by local designer Hayley Starr, who opened her concept boutique, The Quest, on Lincoln avenue in Venice last year.
RA MA Institute founder Guru Jagat is being buzzed about as the next face of Kundalini yoga, but she is also known for her captivating style. I caught up with her after the launch event to chat about the connection between Kundalini yoga and fashion.
“In Kundalini, we use the term ‘bana,’ which describes the energetics of what we wear. It’s the idea that what we wear and how we organize our inner and outer environments creates a certain energy field,” says Guru Jagat. “The way something lays on your body, the cut, the color – bana describes the energy someone feels inwardly and projects outwardly as a result.”
Intuitively, the fashion industry understands this principle, says Guru Jagat. “If a woman or a man feel something when they wear [a garment], they’re going to want to wear it.”
Guru Jagat’s personal wardrobe is inspired by her love of Franco-Japanese style and includes favorites from designers Issey Miyake, Kenzo, Junya Watanabe, and Yohji Yamamoto. “I wear a lot of Japanese cuts,” she says.
But one of the Guru’s most cherished pieces in her collection is an amazing white leather turban by Pearl Drop. “The reason we cover our heads is to hold a certain energy,” she says, and RA MA Institute carries a small collection of fun and affordable turbans by Venius, “one of the only designers that has made the turban accessible,” says Guru Jagat.
Guru Jagat is currently working on designer collaboration projects as well, including a line of moccasins with a studio-to-street vibe. “I want to teach my class, put on my boots, go to lunch and not think twice about it,” she says.
“The practice of Kundalini is meant to enhance the most beautiful, natural parts of you,” says Guru Jagat, “which then starts to drive you to dress in a certain way. It becomes a feedback system,” she says. “When you’re in timeless clothes that make you feel good, you treat other people better.”