Congratulations! After hours of brainstorming and neck-breaking efforts, you have finally published your blog post. You must be happy right? You should be, but not yet. Publishing you post isn’t the only milestone that you need to achieve. Post that, there are a few more things that you need to accomplish in order to crown your writing efforts.
What are these ‘few’ things? Well, nice question. And the answer is simple- promotion.
A blog post is like a newly released music album. Just as the marketers and producers promote their music via different channels, you need to do the same with your post. This article discusses a few essential things that you must do once you publish your blog. Take a look.
- Go Social: After hitting the publish button, the next important button that you must hit is the ‘Share’ button, in order to notify your readers about your post. The best platforms to share your post are social networking sites. Content shared on social media sites spreads like wildfire. Reach out to your readers on various social sites, inform them about your work and encourage them to share your post with fellow readers, friends and colleagues. To ensure ease of sharing add social sharing buttons to your site, LinkedIn, Twitter and Facebook in particular.
- Comment Posting: There are several blogs on the web that cater to the same niche as you do. They might even have written about the same topic as you did. But you need not worry, as they wouldn’t have mentioned some points that are included in your post. This is where intelligent commenting comes in. Search for relevant blogs in Technorati or AllTop.com. Read a few posts, analyze them, leave intelligent comments and link them to your post. This way you will get the increased views and traffic on you blog. But before you do these ensure that your blog offers relevant tips that are not mentioned in the targeted blog.
- Connect with Bloggers: Maintaining good relations with other bloggers helps you in promoting your blog and popularize it. Bloggers are constantly engaged in new projects, yet they strive hard to provide continuous and engaging content to their readers. In such situations, they appreciate if some fellow bloggers lend them a helping hand and write content for them. Reach out bloggers belonging to the same niche and introduce yourself through personal emails. Discuss their blog with them and tell them what you like about it. Next, talk them about your new post and how it is related to their blog. Next, explain them how the post can prove beneficial the readers and keep them engaged. But ensure that you don’t send generic emails to a group of bloggers. Send personalized emails. This might sound a gruesome task but is worth all the hard work. A nicely written email can promote a successful and long-term relationship with fellow bloggers.
If you are a first time bloggers, following the aforementioned tips can seem daunting. But with time things get simpler and this becomes a part of your blogging routine. Follow these tips and you are likely to increase the views and hits of your blog fourfold.