PS4: A Strategic Mystery

On February 20th Sony revealed its plans to the world for their next generation gaming platform. The buzz leading to the momentous event reached a fever pitch just 24 hours before the schedule air time. As it was confirmed by various media outlets that the PS4 console would indeed be showcased.

The opening segment focused on the Vita, SCEA management and developers stressed the importance of the handhelds role when the PS4 arrives. Promising deeper cross-play and video streaming integration between the two devices. Its clear Sony is seeking to nullify Nintendo's competitive advantage of the Wii-U. After the Vita's fifteen minutes in the limelight had concluded. The meeting shifted its attention to the main topic of the event. Sony divulged information about the machine's internal components, operating system and features. Developers from various companies also assisted Sony, by taking the stage to shed light on titles they are currently developing for the system's targeted launch date.

The night eventually concluded with the dual shock 4 being shown and nothing else. The meeting completely consisted of slideshows and video clip footage of PS4 titles running on development kits. This edition of the PlayStation meeting was lackluster compared to its predecessors, because of the fact of no physical sighting of the console. Revealing the console even in its prototype design phase would have sent the gaming world in a frenzy and sent a clear message to their competitors.

However, the strategic edge seems to favor Sony as they seem to be playing this one close to chest. Choosing the PlayStation meeting as a perfect venue to whet the appetites of the media and gaming community. Only to upstage Microsoft, their main competitor at this year's upcoming E3 conference by unveiling the system in its final physical form.

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, Bronx Game Design Examiner

Luis Santos, is a graduate student studying the field of business management. Luis has over five years of experience in regards to the entertainment industry as a writer, producer and director. One of his main passions are video games, especially the story driven RPG genre. Contact Luis at...

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