On Monday, September 23rd, the Esquire Network, a new national cable TV and satellite TV programming service, took the place of the Style Network and began providing programming to cable TV and satellite TV systems across the United States, including the local cable TV systems operated by Comcast Cablevision of Mobile, Mediacom Communications in Mobile, and AT&T U-verse in Mobile, and the national satellite TV systems operated by Dish Network and DirecTV.
The Esquire Network was originally set to take the place of the TV programming service G4 on September 23rd until the folks in charge of them at NBCUniversal decided to replace the Style Network instead due to its programs and targeted audiences being similar to those of three of their other TV programming services, including Bravo, E! Entertainment Television, and Oxygen, according to a memorandum from within the company obtained by news agencies such as the the Hollywood Reporter, Deadline Hollywood, and Variety (see quotations of the memorandum provided by the agencies for more details).
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