The Prince of Wales' charity, The Prince's Trust for Built Heritage, has been renamed The Prince's Foundation for Building Community, it was reported January 27. As part of the renaming and rebranding, Prince Charles toured Lower Marsh near Waterloo Station, which his charity is helping to transform. The prince saw first-hand the transformation made by the Waterloo Quarter Business Improvement District (BID), which called in his charity.
The Prince of Wales and charity ambassador Kirstie Allsopp, who hosts real estate show “Location, Location, Location,” talked to shoppers and traders alike as he unveiled plans for his freshly renamed venture. According to Hank Dittmar, its chief executive, the name better explained the charity's work with local communities, instead of its previous work which had more to do with architects and professionals. (Story continues below.)
According to “The London Evening Standard,” the Lower Marsh project was launched earlier in January as an attempt to harness the spending power of commuters and thus create a sustainable economy in this corner of London. The hope is that by drawing in commuters with stores and restaurants, the area will become part of a wider regeneration that will continue to improve.
To some extent, the charity's work echoes that of The Prince's Regeneration Trust, another in the Prince of Wales' stable of charities. On January 13, Prince Charles spoke out against the planned demolition of a 100-year-old historic city hall in Perth, Scotland. The City of Perth is planning to demolish the traditional building to make room for a city plaza in an ongoing bid to get city status during the Jubilee Year.
According to a report in "Herald Scotland," nothing can be done about the listed building until Historic Scotland gives permission, and The Princes' Regeneration Trust has written to the organization saying that Prince Charles calls for the building to be reused, not destroyed. The organization is putting its money where its mouth is, and is offering assistance to any group who can find a use for Perth City Hall, which is old, but not derelict.
The Prince's Regeneration Trust seeks to preserve and reuse new buildings rather than wasting energy on creating new ones, just as the The Prince's Foundation for Building Community works with communities to find creative ways round problems.
Previous article:
Next article:
Sources: The Prince's Foundation; Press release for rebranding; London Evening Standard; Herald Scotland
Get British Royal Family news by subscribing to this column or using the RSS feed. Linda Gentile is the British Royal Family Examiner and you can also follow on Twitter and Facebook. And, for yet more British life and culture, check out Linda's British Life column.
Comments