"West Coast" is Lana Del Rey's first major single release since unexpectedly scoring a top 10 hit last year in the U.S. with the Cedric Gervais remix of "Summertime Sadness." Much more of the world is paying attention to the singer-songwriter this time around and she shifts her sound to a more rock-inspired performance. Del Rey revealed earlier this year that The Black Keys' Dan Auerbach produced Ultraviolence with her so his influence is very apparent on "West Coast." Before premiering the studio version of her new single on Monday morning, Del Rey first performed it the night before in Indio, Calif. for this year's Coachella music festival.
Del Rey streamlines the strings and hip-hop beats that covered much of her Born to Die album on "West Coast." The singer's love letter to California opens with modern rock flair as she uses more of her upper vocal register. "Boy, it's you I desire your love, your love, your love," Lana sings. For the chorus, Del Rey fittingly takes on a vintage surf rock sound. Guitar reverb and ghostly vocals back Del Rey's moment of homage to Nancy Sinatra. Lana is known for her gloomy lovesick ballads and the rock-infused sound on "West Coast" gives her message more teeth. With her cool new single, Del Rey is finally blossoming into a rock goddess in her own right.
Del Rey's second major label album Ultraviolence will be released later this year on Interscope Records.