Preen launched its first childrenswear collection. The London based based brand unveiled a collection of clothes for young children to be exclusively sold at Selfridges.
Parents create that mini me look by can choosing from a range of shirtdresses, hoodies and skirts, cocoon coats that feature floral prints from the label's mainline resort 2014 collection.
The line to creates the perfect fit for the clothes when experimenting with new designs,
The designer duo Justin Thornton and Thea Bregazzi are excited about their new foray into childrenswear, with Thea gushing: ''We just love seeing well-dressed happy children, so to see little girls in our designs will be amazing.''
Preen eyewear and footwear is also set to hit store 2014.