Pizza Hut is cutting menu pizza prices for its non-specialty pizzas - $10 for a large pizza and and $8 for a medium (for up to 3 toppings).
“This isn’t just another deal, this is an everyday menu pizza pricing change taking place,” explains Brian Niccol, Chief Marketing Officer at Pizza Hut. “High, overcomplicated pricing has been a category issue in the pizza world for the last several decades. Much like our $10 Any Pizza shifted America’s focus on how much a single pizza should cost, our new pricing structure will set the industry tone for what is a holistic, everyday value solution."
He adds: "Our new menu pricing makes it easier for our customers to access great value everyday when ordering without having to worry about coupons or special limited offers.
Do these changes motivate you to order more Pizza Hut?