This morning at Talladega Superspeedway, Team Chevy NASCAR drivers Kevin Harvick and Jeff Burton, both drive for Richard Childress Racing in the #29 Jimmie John’s Chevrolet and the #31 Caterpillar Chevrolet respectively, provided on track pace car rides to 30 breast cancer survivors and family members. Harvick and Burton went on to participate in a question and answer session as well as signing autographs.
In addition to the “Making Strides Against Breast Cancer” Pink Chevrolet Camaro SS will serve as the pace car for the Sprint Cup Series race at Talladega and another specially themed 2014 Corvette Stingray will serve as the pace car for the Indy Car Series event.
Since 2011 Chevrolet has raised over $2.2 million for the American Cancer Society’s ‘Making Strides Against Breast Cancer’ initiative through dealership walks, national test drive promotions and national service rebate promotions, and again will contribute $200 for every lap run under caution during this weekend’s NASCAR Sprint Cup Series Race at Talladega Superspeedway in Alabama and IZOD Indy Car Series race at Auto Club Speedway in Fontana, California.
“The responses that we receive at the race track are overwhelmingly positive; we’re humbled that we’re able to participate and contribute to the American Cancer Society’s ‘Making Strides Against Breast Cancer’ initiative,” said Jan Thomas, Chevy Racing NASCAR Marketing Manager.
“Hopefully the pink pace cars will serve to help race fans remember all of the upcoming events in October, and remind everyone that we all can do our part in the fight against cancer.”
Talladega was not the only track to host a ride along, Team Chevy drivers at Auto Club Speedway, Simona De Silvestro, Sebastian Saavedra, and Oriol Servia will also provide on track rides in a Camaro SS to cancer survivors as well as participate in a question and answer session and sign autographs.
October is Breast Cancer Awareness Month. The specially themed pink ‘Making Strides Against Breast Cancer’ Camero SS will be the pace car for the NASCAR Sprint Cup race at Martinsville Speedway in Virginia on October 26, and Chevrolet will contribute $200 to the cause for every lap run under caution at that race as well.
At Atlanta Motor Speedway last month Team Chevy NASCAR drivers Kasey Kahne and Danica Patrick provided on track pace car rides to 25 cancer survivors, and signed autographs including a question and answer session.
As a result of the race at Atlanta that included 47 caution laps, Chevrolet donated $9,400 to the ‘Making Strides Against Breast Cancer.’