The simple answer to whether your photography work is good enough depends on whom you ask? If you ask a seasoned photographer they might say the only opinion that matters is the person buying the image and that might be true to an extent. A hobbyist might say you should get your work reviewed by a qualified person in the photography industry. And last, your love ones and friends might tell you the only opinion that matters is yours. Know this, no one can survive on one source of information for long.
The question you should ask yourself is: What is your work good enough for? One of the biggest mistakes I see photographers make is creating portfolios that run the gamut of photography. They focus on weddings; portraits, seniors, families, dogs, cats, cars, landscapes and you get the idea?
How many times have you heard someone say, “I shoot everything.” The only “thing” you are going to do is “shoot” yourself in the foot. If your goal is to be “good enough” focus on an area of strength you have in photography. Don’t be a photographer who shoots “things” just because it’s popular or other photographers are making money at it.
If you really want know whether your work is good enough get it reviewed by everyone, media editors, art and creative directors, photographers with similar styles, and last love ones and family members. The web is now the first line of vetting out anything. Consumers will compare and contrast whatever they see and then leverage that information against you. Therefore, if your presentation of your work is average or below you are either going to empower that potential client to influence your pricing in their favor or lose them all together.
I can guarantee you one thing; if your business is starving there is a great possibility that you are sending potential clients the wrong message visually in your work. Don’t be a jack of trades and a master of none! Here are 5 steps you can take to find out whether you are good enough:
- Find an area of photography you are interested in and passionate about.
- Research photographers, works, and styles in that area.
- Train in the area photography you are interested in.
- Interpret and emulate the style photography you are interested in.
- Have your work review by as many people as possible.