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Peeps partners with Alex’s Lemonade Stand Foundation

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Who would have thought that the chewy marshmallow birds that originally came out at Easter time many moons ago would today be making their debut into the philanthropic world? It’s true! PEEPS® has recently partnered with Alex’s Lemonade Stand Foundation in order to greaten their effort to fight to eliminate childhood cancer.

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Beginning this month, the iconic PEEPS® Brand is offering their latest and greatest flavor of the yummy birds, PEEPS® Sweet Lemonade Flavored Marshmallow Chicks. This new flavor, along with a few others will only be available in the summer months. For every purchase, 10% will be donated to help support the commitment that Alex’s Lemonade Stand Foundation initiated. The goal is to donate up to $100,000 per year.

This is a great way for everyone to celebrate summer with fun and the iconic PEEPS® that will make each get-together that much more fun and exciting. PEEPS® can be served as a colorful addition to baked goods, adorable accents to camp art projects and decorations, as special S’mores treats or by themselves.

PEEPS® invites you to try one or all of their seasonal varieties in order to determine your PEEPSONALITY®! PEEPS® are available nationwide through food, mass and candy retailers; ordinarily located in the candy section.

This summer make sure you look for:

· PEEPS® Patriotic Vanilla Crème Flavored Marshmallow Chicks. These Chicks will make the perfect addition to all of your Memorial Day and 4th of July Celebrations as the vanilla birds contain red, white and blue sugar flecks. They normally retail between $2.00 to $2.50 per package and come with a S’mores recipe on their container.

· PEEPS® Bubble Gum Flavored Marshmallow Chicks. These chicks are flavored like bubble gum, but DO NOT contain bubble gum. They are simply a fun treat to be enjoyed anywhere at any time! Again, these Chicks retail between $2.00 to $2.50 per package.

· PEEPS® Sweet Lemonade Flavored Marshmallow Chicks. These are the hot ticket this summer as they are not only a refreshing lemonade flavored marshmallow, but with each purchase 10% of the proceeds are donated to Alex’s Lemonade Stand Foundation in order to help them raise funds to fight childhood cancer. PEEPS® Brand has promised donations up to $100,000 for this effort! These Chicks retail for $.99 to $1.29 each and come in packs of two.

· New PEEPS® S’mores Pop where either a Yellow, Blue or Green Chick is nestled on a milk chocolate covered graham cracker. This fun treat will really attract the masses. **Be careful if you attempt to heat the marshmallow Chick for it contains sugar which can burn you! Get parental permission before trying this at home! Retail price on this great product is $1.99.

So, it’s easy to help to fight children’s cancer. All you have to do is purchase the Lemonade Flavored PEEPS® and let the company do the rest. Alex’s Lemonade Stand Foundation and the children they benefit thank you in advance!

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