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Parks powerhouse Xanterra Parks & Resorts to expand active travel portfolio

Yellowstone National Park is one of many destinations offered by CW Adventures
Yellowstone National Park is one of many destinations offered by CW Adventures
Xanterra Parks & Resorts

Xanterra Parks & Resorts is once again adding to their growing list of adventure travel options with the announcement Thursday of plans to acquire Vermont based CW Adventures.

Xanterra has long been known as one of the leading concessioners of both state and national parks in the U.S. but has been gradually expanding their offerings to include cruises, historic properties and tour options over the past several years. Adventure travel joined the Xanterra family with the addition of Vermont based VBT Bicycling and Walking Vacations in 2012 and Montana based Austin Adventures in 2013. Once the acquisition is complete, CW Adventures will return to its original name and brand, Country Walkers, and will continue operations under their current management as a new division of VBT Bicycling and Walking Vacations.

“With the acquisition of CW Adventures, we have added yet another way for travelers to actively and fully immerse themselves within the rich culture and natural beauty of some of the world’s most beautiful places,” said Gregg Marston, president of VBT. “Like many of Xanterra’s offerings, CW Adventures’ trips allow guests to savor their travel experience in a memorable, meaningful way.”

Throughout its 35-year history, CW Adventures has been a leader in distinguished adventure travel – recent accolades include surpassing their new parent company to place 2nd in the Tour Operator category of Travel + Leisure’s 2013 “World’s Best Awards”, and their self-guided Camino de Santiago adventure was featured by Outside as a Top Travel Strategy for 2014.

In line with their commitment to providing world’s best level adventures, CW Adventures also comes prepared to join travel industry leader Xanterra in their strong focus on sustainable tourism. The use of local guides and locally owned and operated vendors serves to provide guests with both an immersive experience and give back to the regional economy, and the choice of accommodations that emphasize sustainable practices such as Costa Rica’s Casa Corcovado Jungle Lodge promotes sustainable tourism through both support of these businesses and a built-in educational experience for travelers.

The acquisition is scheduled to be finalized by May 2014.

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