It is a simple mantra for the Green Bay Packers, to be sure.
But it has always been assumed that you are in no way talking about the quarterback position.
On a crisp and chilly Monday night at Lambeau Field, however, the unthinkable happened.
He was tackled hard and landed on his left shoulder.
While he ambled off under his own power, he would not return to action.
Can anyone say game changer?
Suffice it to say that any plans of the Packers going deep in the playoffs were drawn up with No. 12 at QB.
No one in his right mind would think that the Pack wouldn’t miss a beat when Seneca Wallace stood over center.
And the Packers haven’t had to rely on its running game as much since Hornung and Taylor laced ‘em up.
The Bears backup, Josh Mcown, was just enough better in the battle of the backups and the Bears forced a three-way tie in the NFC North by virtue of its 27-20 win.
A quick drive to start the game stalled in the red zone and the Pack had to settle for a 30-yard, Mason Crosby field goal.
On third and eight from the 13, Rodgers was sacked and landed on his non-throwing shoulder.
The sold-out Lambeau Field crowd was audibly concerned as Rodgers walked off toward the locker room to get x-rays.
McCown, pinch-hitting for the more familiar Jay Cutler, acquitted himself quite well when they got the ball.
He found Brandon Marshall and Alshon Jeffrey and moved the Bears up the field in a hurry.
Sam Shields broke up one missile to Marshall in the end zone on the right side but the two connected for 23 yards and a score on the next play, giving Chi-town a 7-3 lead with 9:48 left in the first quarter.
Enter Seneca Wallace for the first time in a Packer uniform.
The cadence and the sounds were unfamiliar to Packer Nation and the Monday Night Football audience.
A-Rod's departure meant Eddie Lacy would have an even larger role.
He did not disappoint, racking up a couple of first downs.
But Wallace’s second pass attempt was tipped and brought down by Julius Peppers, giving the ball and momentum right back to the Bears.
The Packers were reeling and the Bears were licking their chops.
But after a three and out, a blocked punt by Jamari Lattimore and a 32-yard burst of speed by James Starks gave Green Bay the 10-7 lead with 3:38 to go in the opener.
The teams swapped punts and then McCown led a nice drive capped off by a two-yard scoring run by Matt Forte.
That gave Chicago a 14-10 lead with 9:26 left ‘til halftime.
The Bears would add a 24-yard Robbie Gould field goal to close out the half.
After forcing the Monsters of the Midway to punt, Eddie Lacy put on his track shoes.
The rookie RB powered his way up the right sideline for 56 yards and a first and goal from the one.
Lacy took the snap from Wallace and finished the job, plunging over from the one to tie it up at 17 with 13:08 left in the third.
A neatly executed onside kick gave the ball back to Green Bay and a 23-yarder by Crosby gave the Pack the lead, 20-17 with 8:48 to play in the third.
Around this time Rodgers returned to the sidelines in sweats to a thunderous ovation.
It was difficult to read his body language, but you could tell he was hurting.
The taller receivers on the Bears roster created matchup problems for the GB secondary all night.
Chicago played ‘jump ball’ in the corner of the end zone a second time, this time going to Jeffrey.
His six-yard snag gave the lead back to the Bears, 24-20, with 2:41 left in the third stanza.
The defenses on both sides were running out of gas in the fourth quarter as the Bears hung onto the slim lead.
A solid second-effort by Forte on fourth and inches kept the ball in the Bears’ paws and they managed to snuff out any chance to a Packer miracle.
The Packers get to stay in their own beds this week.
The Philadelphia Eagles make the trek to Lambeau for a game next Sunday, November 10.
Kickoff is set for noon, CST.