There are three types of social media you should be
using to market your business
Episode #12: An Interview with Lon Safko, Author of The Social Media Bible
Run Time: 17 mins, 02 sec
There are so many options with the various types of social media available, how does a small business owner choose which one (or ones) to use to market their business? Author Lon Safko, a Valley resident, share his expertise on this topic and take some of the mystery out of social media for business.
What you'll learn in this podcast:
- What is social media in the context of business?
- What are the three most important social media tools to use in business?
- Why should business owners participate in social networks?
And even some specifics around Twitter, blogging and more. In fact, we went a little over the 15 minute maximum length I've put on this podcast, but it is well worth it.
Listen to Episode #12 of the P.I.B.E.cast via streaming audio
Resources Mentioned In this Podcast
More P.I.B.E.casts on Social Media
- Episode #1: Using Social Media to Market Locally
- Episode #4: Maximizing Local Traffic with Social Media
- Episode #5: The Difference Between Facebook Groups & Fan Pages
Coming next week: Shawn Bishop talks black hat SEO and why you should avoid it.
The PIBEcast podcast features interviews with local Greater Phoenix Area businesses that are using online techniques to market their business or who help local businesses market online. In addition, the host, Carma Spence-Pothitt produces special episodes where she'll answer your questions about marketing your business on the Internet and provide quick website evaluations.
Would you like to be featured in this podcast? Do you help Phoenix-area businesses leverage the Internet to grow their business? Do you have a question about local online marketing you'd like answered on the podcast? Would you like suggestions on how to improve your online marketing efforts? Contact Carma using this contact form.
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